Wednesday, December 22, 2010

Traffic tips (part4)

Blogging and Forums Traffic Generation Tips

Blogging has hit the World Wide Web with a bang. Every single person
wants to put in their two cents, and can with a blog. Although blogs can
be tedious and pretentious in certain instances, it is possible to use
blogging as a way to gain traffic to your site. Just read on to find out
how:

69. Make friends with other bloggers- ask other bloggers to review your
website, in exchange for a link of course. Blogging is a community
thing and the more you participate in this community, the more
successful you will be at generating traffic.
70. Make use of Technorati- Technorati allows you to ‘claim’ your blog
which can be great for social networking and gaining traffic.
71. Add your Link to any posts- make your link like a signature.
Anytime you make a post (relevant to your website of course), add
a link at the end. Many people will read the comments, the forums,
and the discussions for additional information. If a link is included,
they will click on it.
72. Write something controversial- there’s nothing like controversy to
get the traffic flowing in. Write something controversial and then
ask for comments, questions and concerns about what you have
said. This will help to get the cyber conversation going and ensure
traffic to your site.
73. Blog often- blogging is not necessarily a full time job; however, you
should always set aside some time during the week to contribute to
your blog. While some people blog two or three times a day, it’s probably best to blog one day a week. Stay on schedule to create a
following and give your readers something to look forward to.
74. Blog on and away from your site- there are several different ways
to use blogging as a way to generate traffic. Many people choose to
blog on a different website such as HubPages and then link to their
website. This works. However, another good way is to include a
Blog section on your website. People who are interested in your
website content may subscribe to your blogs which means even
more hits and traffic generation to your sites.
75. Don’t forget about SEO- blogging is, essentially, SEO article writing.
It is much less informal and much more fun- however, it still follows
the same rules surrounding content, links and keywording. So make
sure you re-read the above tips on “Article Marketing” and “SEO
Marketing” when writing your blogs.
76. Yahoo Answers- whenever someone types a question into a search
engine, Yahoo Answers usually comes up. Check out Yahoo Answers
and see what questions have been asked in your niche category.
Then, answer them and include a link. This is a great way to gain
free publicity and market yourself as an expert. Another good
resource is Wiki Answer.
77. Keep informed with the world- one of the best ways to generate
traffic through blogging is to write something that is new to the web
world. Watch the news, subscribe to updates and keep your ears
open for stories that are related to your website’s product or
service.
78. Stay within your Niche- another important thing to consider when
blogging is that you will need to always write about something
related to your website. Sure, it might be fun to write about the
latest Michael Jackson scandal, but how is that helping your website on massage therapy? If you can find an angle and link the two
together, then you have just uncovered a great traffic generation
secret.
79. Include blog interviews- interviewing someone in the field of choice
is a great way to gain traffic to your blog. Sure, it may not be an
interview with Brad and Angelina, but a well known figure in your
niche market will get the traffic you want. Interviews are unique
and they are informative. They make great blog material.


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Additional Traffic Generation Tips

Now that you understand the basics in SEO, PPC, social media and article
marketing, it’s time to use the rest of the World Wide Web to generate
traffic. There are plenty of other ways to gain traffic with simple little
tricks of the traffic trade.
These traffic generation tips are straightforward and easy to do;
furthermore, they can boost your website traffic heaps. Some are as
simple as opening your mouth while others take a little more effort.
However, one thing is for sure, these additional traffic generation tips will
get your website noticed and fast!

80. Tell your friends, tell your neighbors, tell your family- it is one of
the simplest tips we can give you, but it cannot be overlooked. At
family dinners, discuss your website and ask for input. Many people
will have a quick look and, if they like what they see, they will most
likely recommend it to friends who could use your products. Word of
mouth is a simple, yet powerful tool.
81. Analyse- you need to know who is visiting your site in order to
make the most out of your traffic generation marketing strategy.
Google Analytics is free to use and can tell you the demographics of
who is visiting your site. This is vital information for ROI and niche
market campaigning.
82. Use RSS feeds- syndicate your sites content with RSS feeds which
can keep your clients updated on the latest news and sales.
83. Use aggregator sites- Aggregator sites will have your content all
over the net. Sites such as Feedburner, Squidoo, Feedboy and
Jordomedia are great RSS feed syndicators.
84. Offer a monthly newsletter and mailing subscription list- mailing
lists are great ways to keep your customers coming back to your
site. This is an important aspect of gaining traffic- after all,
recurring customers are often your most loyal and best customers.
Offering a monthly e-letter to a subscribed mailing list will keep
your customers connected with their favorite products. Offer great
content, sales, new products and lots of pictures to keep your
customers happily reading and visiting your site. And, don’t forget
to include plenty of links!
85. Use free search engine site directories- the most important aspect
of generating traffic on the site is making use of the search engines.
You can submit your site to free search engine friendly directories,
you just need to know where to look. Start your search at “Info
Vilesilencer” which can give you a great list of all free search engine
directories.
86. Discover the benefits of Craigslist- Craigslist offers free advertising
so why not? Advertise your website on Craigslist and you just never
know you might stumble onto your site. Craigslist is one of the most
popular resources to find just about anything.
87. Launch a video- YouTube and Google Video are both great
resources to submit a relevant video that links back to your site.
Essentially, it’s like free television advertising. Videos that are
controversial or humorous are often the ones most clicked.
88. Include a video on your site- another great idea to generate traffic
is to include a video on your site. A ‘how to’ video, a ‘tips and tricks’
power point presentation or anything else that is visual can gain a
lot of attention. Many people also choose to use an interactive
person speaking directly to the client; however, a lot of people hate
these things with a passion so it’s best to tread lightly.
89. Submit a site map to Google- if you use XML site map, then you can
submit it to Google, which can bring you a lot of traffic. Google can
easily find your pages relevant to different site searches.
90. Donate money to a charity- if you donate money to a charity, they
will include a link back to your website on their thank you website.
This can be a great way to receive free publicity, plus you are
helping a good cause.
91. Use Flickr- upload some product photos to Flickr and other free
photography sites. That way, when someone searches for an image
related to your product, they will find your product and your site.
Flickr is a type of social networking that can have great benefits to
your traffic generation. Keep in mind that there are more things to
search for than just content. With Flickr, you are taking advantage
of the multi-level facets of the Internet.
92. Use Favicon- Upload a favicon.gif file so that your users have a nice
icon when they bookmark your site. This is a simple yet effective
tool that can make a lot of difference. It’s the small things that
count, after all.
93. Keep in Simple- there are so many different scripting types out
there. However, the best is still CSS for control layout, style and
color, and HTML for text. If you want to go into the heavy weights
such as Flash and Java, then make sure you include a “skip intro”
section during your big introduction debut. Although some people
want to sit through a 30 second trailer, most just want to get to the
product.

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Re-Vamping your Website

You’ve learned the tricks of the trade on how to generate traffic with
article marketing, blogging, PPC and SEO; however, now you need to put
it all together. Getting people to click onto your site is one step- the next
step is re-vamping your website to make it traffic-worthy. You are rereleasing
your website back into cyber space. To make sure you are ready
for the grand cyber-opening, follow these heavy weight traffic-generating
tips.

94. Conduct a survey- everyone wants to put in their two cents and
with a survey, they can. You can conduct a survey about your niche
both on and off line. Publish the results on your website.
95. Bookmark- Add a De.lic.ious, Facebook and any other bookmark to
your website for easy access from social networking to your
webpage.
96. Include Forums or Comments for your clients- another great way to
generate traffic on your site is to include a customer-friendly forum
or comment center where your customers can put in their two
cents. Ask questions, set up online chat rooms or games and give
your niche market a reason to come to your site. If they are a part
of the action, they will most likely visit.
97. Include testimonials- let your potential customers see what others
have said about your product or service. Testimonials can help your
customers make that final decision about what to do- although the
traffic is already there, testimonials help push this traffic into actual
profit and sales.
98. Offer something for free (if you can) - everyone loves free stuff. A
website that offers free goods is a website that gains traffic. Think of it like this- more people are likely to stop by a Baked Goods store
if they are offering a small sample table where they can taste a
piece of Danish. You cannot exactly give away Danishes in cyber
space. However, you can give away information such as eBooks or
online coupons to use in stores or through the e-cart checkout. Be
creative.
99. Make sure your contact information is widely available- many people
use the Internet as their yellow page directory. Often they are
simply using your website as a way to find your store location or
your contact information. So include this important information on
the main page, bolded so everyone can easily see it.
100. Change the content frequently- make sure you are always updating
your websites. This is important as a way to compete with the other
constantly changing World Wide Web. Set up a certain time once a
week or once a month where you completely re-vamp your website.
Keep the logistics the same (for easy navigation), but feature
different products, offer different sales, and include a news feed
with various publications and events.
101. Offer various ways to contact you- phone is not good enough
anymore. More people are turning to the web for contact
information. So, instead of just including a phone number, you need
to include an email address, Skype, MSN and anything else that you
are a part of.
102. Pictures, pictures and more pictures- websites with pictures are
proven to be more successful. In fact, aim for at least one to two
pictures on every webpage. Pictures bring color and vividness to
your website. If you have a catalogue of various products, make
sure you include pictures of these different products. This is a great
way to multiply your traffic and your ROI.
103. Make your website user-friendly- perhaps Granny is not going to be
your main niche market; however, consider the fact that not
everyone grew up in the cyber-savvy world. Some of your
customers may not be familiar with browsing, YouTube, Facebook
and other Internet phenomena’s. That’s why you need to ensure
that your website is as simple and easy to use as possible. If it’s
not, no one, not even the super-savvy will put in the effort to find
what they are looking for. They will simple click onto the next
search option on the list.
104. Create a Custom 404 page- no one likes to see that ugly ‘Page
Error” page. With a custom 404 page you can re-direct your
customers somewhere nice if there is a broken link or the web
hosting is down. This is much nicer than that annoying ‘Error’ page.
105. Set up a 301 re-direct page- another great idea is to get a 301 redirect
page that can take traffic from your non www. Address to
your www address. Some web hosting companies offer 301 redirect
pages with their plans. However, you can also search online
for 301 re-direct page options.
106. Use an easy to navigate menu option- there is nothing more
frustrating than having to look for the information that should be
right in front of you. Make it simple by always including a Menu tab
on the left hand side, or across the top. Your customers do not want
to waste their time scanning through pages trying to find what they
want. So keep it simple!
107. Spell check- avoid silly errors by spell checking all content that goes
on your site. If you don’t, then you can end up looking
unprofessional. Furthermore, it’s incredibly annoying to have to go
back, edit and re-launch because of the wrong ‘there.’ So get it
right the first time and spell check.
108. Buy enough hosting- there are many different web-hosting plans
out there. In fact, it is quite overwhelming picking the right
company and web-hosting plan. Make sure you choose something
that offers enough bandwidth per month that your customers will
not have to succumb to a slow website. If you find the website is
simply too slow, upgrade or think of switching web hosting
companies to something a little more advanced and reliable.
109. Respond quickly to enquiries- if someone emails you looking for
answers give them the answers they need, in less than 24 hours.
You need to be on the ball when it comes to email enquiries.
110. AND FINALLY…. Test your site- it’s one of the simplest tips we can
offer you, but it’s also one of the most important. You need to make
sure everything is absolutely 110 percent perfect before you launch.
Even if you combine all 109 of the above tips, if you miss out this last tip,
then it’s all wasted. After all, website traffic generation starts at your
website- so test it to ensure that it’s working the way you want it to work,
each and every click.

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